:root {
  --paper: #f6f1e7;
  --paper-2: #ede5d4;
  --ink: #1f1b16;
  --ink-soft: #5b5248;
  --accent: #a4502a;
  --line: #d8ccb5;
  --serif: "Fraunces", Georgia, serif;
  --sans: "Inter", system-ui, sans-serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; background: var(--paper); color: var(--ink); font: 17px/1.6 var(--sans); }
img { max-width: 100%; display: block; }
a { color: inherit; }
h1, h2, h3 { font-family: var(--serif); font-weight: 600; line-height: 1.1; margin: 0; }
h1 em, h2 em { font-weight: 400; font-style: italic; color: var(--accent); }

.eyebrow { font-size: 13px; letter-spacing: .14em; text-transform: uppercase; color: var(--accent); font-weight: 600; margin: 0 0 14px; }

.btn { display: inline-block; background: var(--ink); color: var(--paper); padding: 14px 24px; border-radius: 999px; text-decoration: none; font-weight: 600; transition: transform .15s, background .15s; }
.btn:hover { background: var(--accent); transform: translateY(-1px); }
.btn-ghost { background: transparent; color: var(--ink); box-shadow: inset 0 0 0 1.5px var(--ink); }
.btn-ghost:hover { background: var(--ink); color: var(--paper); }
.btn-small { padding: 8px 16px; font-size: 14px; }
.link { color: var(--accent); font-weight: 600; text-decoration: none; }

/* Nav */
.nav { display: flex; justify-content: space-between; align-items: center; padding: 20px clamp(16px, 5vw, 64px); position: sticky; top: 0; background: color-mix(in srgb, var(--paper) 92%, transparent); backdrop-filter: blur(8px); z-index: 10; border-bottom: 1px solid transparent; }
.wordmark { font-family: var(--serif); font-size: 22px; font-weight: 600; text-decoration: none; }
.wordmark em { font-weight: 400; color: var(--accent); }
.nav nav { display: flex; gap: 28px; align-items: center; font-size: 15px; }
.nav nav a:not(.btn) { text-decoration: none; color: var(--ink-soft); }
.nav nav a:not(.btn):hover { color: var(--ink); }

/* Hero */
.hero { display: grid; grid-template-columns: 1.05fr 1fr; gap: 48px; align-items: center; padding: 56px clamp(16px, 5vw, 64px) 72px; max-width: 1280px; margin: 0 auto; }
.hero h1 { font-size: clamp(44px, 6vw, 80px); letter-spacing: -.02em; }
.lede { font-size: 20px; color: var(--ink-soft); max-width: 34ch; margin: 24px 0 32px; }
.actions { display: flex; gap: 12px; flex-wrap: wrap; }
.proof { margin-top: 28px; font-size: 14px; color: var(--ink-soft); }

.hero-visual { position: relative; height: 540px; }
.book { position: absolute; left: 0; top: 30px; width: 62%; border-radius: 3px 8px 8px 3px; box-shadow: 0 30px 60px -20px rgba(31,27,22,.45), inset 4px 0 0 rgba(0,0,0,.15); transform: rotate(-4deg); }
.phone { position: absolute; right: 2%; bottom: 0; width: 46%; aspect-ratio: 9 / 18.5; background: #111; border-radius: 34px; padding: 10px; box-shadow: 0 40px 70px -25px rgba(31,27,22,.6); }
.phone-screen { height: 100%; border-radius: 26px; overflow: hidden; background: var(--paper); display: flex; flex-direction: column; }
.phone-screen img { height: 58%; width: 100%; object-fit: cover; transition: opacity .5s; }
.phone-card { padding: 16px; display: flex; flex-direction: column; gap: 8px; flex: 1; transition: opacity .5s; }
.phone-card p { font-family: var(--serif); font-size: 16px; line-height: 1.3; margin: 0; }
.chip { align-self: flex-start; font-size: 11px; font-weight: 600; letter-spacing: .08em; text-transform: uppercase; color: var(--accent); }
.phone-cta { margin-top: auto; font-size: 13px; font-weight: 600; background: var(--ink); color: var(--paper); padding: 10px 12px; border-radius: 10px; text-align: center; }
.fade { opacity: 0; }

/* Scan strip */
.scan-strip { display: flex; gap: 32px; align-items: center; background: var(--ink); color: var(--paper); padding: 32px clamp(16px, 5vw, 64px); }
.scan-strip h2 { font-size: 30px; margin-bottom: 6px; }
.scan-strip p { margin: 0; color: #cfc4b2; max-width: 56ch; }
.qr { background: #fff; padding: 10px; border-radius: 10px; flex: none; }
.qr img, .qr canvas { width: 112px; height: 112px; }

/* Sections */
.section { padding: 96px clamp(16px, 5vw, 64px); max-width: 1280px; margin: 0 auto; }
.section h2 { font-size: clamp(32px, 4vw, 52px); max-width: 20ch; }
.sub { color: var(--ink-soft); font-size: 19px; max-width: 56ch; margin: 18px 0 40px; }

.chapters { display: grid; grid-template-columns: repeat(5, 1fr); gap: 16px; margin-bottom: 28px; }
.chapters a { text-decoration: none; }
.chapters img { aspect-ratio: 3 / 4; object-fit: cover; width: 100%; border-radius: 6px; transition: transform .2s; }
.chapters a:hover img { transform: translateY(-4px); }
.chapters span { display: block; margin-top: 10px; font-size: 14px; font-weight: 600; }

.steps { list-style: none; padding: 0; margin: 48px 0 0; display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; border-top: 1px solid var(--line); }
.steps li { padding: 32px 32px 0 0; }
.steps li + li { padding-left: 32px; border-left: 1px solid var(--line); }
.steps span { font-family: var(--serif); color: var(--accent); font-size: 18px; }
.steps h3 { font-size: 28px; margin: 8px 0 10px; }
.steps p { color: var(--ink-soft); margin: 0; }

.publishers { display: grid; grid-template-columns: 1fr 1fr; gap: 64px; background: var(--paper-2); max-width: none; }
.publishers > * { max-width: 600px; }
.benefits { list-style: none; padding: 0; margin: 0; display: grid; gap: 28px; }
.benefits h3 { font-size: 22px; margin-bottom: 4px; }
.benefits p { margin: 0; color: var(--ink-soft); }

.cta { text-align: center; padding: 112px 16px; }
.cta h2 { font-size: clamp(36px, 5vw, 60px); }
.cta p { color: var(--ink-soft); font-size: 19px; margin: 16px 0 32px; }

.foot { display: flex; justify-content: space-between; padding: 24px clamp(16px, 5vw, 64px); border-top: 1px solid var(--line); font-size: 14px; color: var(--ink-soft); }

@media (max-width: 860px) {
  .nav nav a:not(.btn) { display: none; }
  .hero { grid-template-columns: 1fr; padding-top: 24px; }
  .hero-visual { height: 440px; }
  .scan-strip { flex-direction: column; align-items: flex-start; }
  .chapters { grid-template-columns: repeat(2, 1fr); }
  .chapters a:nth-child(5) { display: none; }
  .steps { grid-template-columns: 1fr; }
  .steps li, .steps li + li { padding: 24px 0; border-left: 0; border-bottom: 1px solid var(--line); }
  .publishers { grid-template-columns: 1fr; gap: 32px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  * { transition: none !important; }
}

/* Messaging rework sections */
.lede-strong { font-weight: 600; font-size: 18px; margin: -12px 0 32px; }
.scan-strip .eyebrow { color: #e3b48f; margin-bottom: 8px; }
.link-light { display: inline-block; margin-top: 12px; color: #e3b48f; font-weight: 600; text-decoration: none; }

.compare { list-style: none; padding: 0; margin: 48px 0 0; display: grid; grid-template-columns: repeat(2, 1fr); gap: 0; border-top: 1px solid var(--line); }
.compare li { padding: 28px 32px 28px 0; border-bottom: 1px solid var(--line); }
.compare li:nth-child(even) { padding-left: 32px; border-left: 1px solid var(--line); }
.compare h3 { font-size: 24px; margin-bottom: 8px; }
.compare p { margin: 0; color: var(--ink-soft); }

.feature, .commerce { display: grid; grid-template-columns: 1fr 1fr; gap: 64px; align-items: center; max-width: none; }
.feature { background: var(--ink); color: var(--paper); }
.feature .eyebrow { color: #e3b48f; }
.feature h2 em { color: #e3b48f; }
.feature > *, .commerce > * { max-width: 600px; }
.feature-copy p { font-size: 19px; margin: 0 0 16px; }
.feature .feature-copy p { color: #d8cfc0; }
.commerce { background: var(--paper-2); }
.commerce .feature-copy p { color: var(--ink-soft); }

.steps span { font-family: var(--sans); font-size: 13px; letter-spacing: .14em; text-transform: uppercase; font-weight: 600; }
.cta .eyebrow { margin-bottom: 12px; }
.cta p { max-width: 52ch; margin-left: auto; margin-right: auto; }
.foot { justify-content: center; }

@media (max-width: 860px) {
  .compare { grid-template-columns: 1fr; }
  .compare li, .compare li:nth-child(even) { padding: 24px 0; border-left: 0; }
  .feature, .commerce { grid-template-columns: 1fr; gap: 24px; }
}
